URS BLÄTTLER, born in 1963, is a marketing and communication expert. He has 30 years of experience in finance working with banks and insurance companies. After gaining foundational experience in Banking and Marketing, he completed further education as a mediator and specializes in systemic solution oriented coaching.
Raised in his native canton of Nidwalden, Urs Blättler witnessed early on the importance of communication, networking, and simple, pragmatic action in business life. He saw this first hand when farmers would seal business with a handshake on the church steps after holy mass on every Sunday.
Trust is essential in the age of digitization. Personal contact and a keen eye are irreplaceable.